Owned by the industry. Answerable to it.
Broker Public Portal is a consortium of brokerages and MLSs. We build Cribio, the home search MLSs run under their own brand.
Every segment is one member. Every segment is the same size.
- Owned by members
- 100%
- Outside investors
- 0
- Shares per member
- 1
- Path to acquisition
- None
Built twice. Owned the whole time.
In 2022 we walked away from rented technology and built our own. The ownership never changed.
- 2015
Founded
Brokerages and MLSs form BPP as an industry-owned alternative to the national portals.
- 2017
Homesnap partnership
Homesnap powers the consumer experience, reaching more than 1M agents.
- 2022The turning point
We walk away
CoStar buys Homesnap. BPP declines to follow and starts building its own platform.
- 2025
Cribio launches
One platform any MLS can license. Every improvement reaches every member.
- 2026+In progress
National rollout
MLSs join in phases, ahead of a public consumer launch.
Built so it can’t be sold.
Brokerages and MLSs own BPP, one share each. No outside capital, no majority owner, no exit.
Portals sell your consumers. We don’t.
Nothing between the consumer and the home.
No display ads, no paid mortgage slots, no competing-agent placements.
Consumer data is never for sale.
We don’t resell search intent as leads. Consumers search the source they should trust.
Every inquiry goes to the listing agent.
No referral fee. Your members keep the relationship their listing earned.
Your listing. Your control.
Every site, app and API on the platform follows the Fair Display Guidelines. Every member signs them to join.
- The listing broker’s brand is the only brand.
- No competing-agent ads or paid placement.
- Every inquiry goes to the agent of record, with no referral fee.
Control isn’t a feature. It’s a rule we enforce.
Membership
Own a share in consumer search.
Membership is open to MLSs and brokerages. Every member owns exactly one share.